A guide to the Journey of Target-driven recipe Development

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A guide to the journey of target

A guide to the Journey of Target-driven recipe Development

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  • Primary driver? Customers. Do they get satisfaction from the food products and services they buy in a confused state?. More pleased and contented. Honestly, they are very much happy with the food products they purchased.
  • The ultimate goal for the food industry companies and food product development companies is to satisfy their customer needs.
  • Food research lab suggests you follow the predominant tips to balance and gain trust with their drivers.


The food development industry is riding extreme and persistent waves of diverse. The food manufacturers are showing this as the beginning of changing an era of production. There are huge impacts and responsibilities created towards the recipe development consultants. People usually prefer food solely depend on their taste, quality, and aroma that are regulated by the recipe development services. Conducting a series of experiments and researches food research lab is giving a few overriding tips to the food product development companies to create a benchmark among the competitors.

Need for Target-driven development in food industries

  1. To understand the complex supply chains of food products over various companies and departments.
  2. To check the requirements from the hierarchies, government, market standards, customers, shareholders, legal authorities.
  3. To manage the individual products with new trust and demand for a better product from the targeted customers to improve the quality of the work.
  4. To develop products that intersect with the customer needs and balancing the economic issues in the cost market.
  5. To reduce the time limit for developing an innovative product in the market.

Recipe development around the consumers

One major factor in the food development industries is the process of developing a recipe that enhances the quality of the food.

In recent years, SAP Recipe Development helps to develop recipes for food to work more effectively. Its duties are

  • To track order of ingredients,
  • To provide a methodology for the process
  • Provide security and control to develop a complete recipe.

Instead of getting suggestions from the officers and others, it will be easier to take the customer suggestion as a determinant factor for every recipe. TDRD develops a data-driven system to view the recipe management and factors affecting the product. Example: sugar tax looks after the growing demands for vegan products.

Recipe system in TDRD

The recipe development consultants and beverage recipe development services can easily collaborate and make new formulae, calculations, and to check on demand. They conduct experiments to have a clear image of recipe changes about nutritional effects, cost and production, the response from customers, regulatory needs.

Challenges in target-driven recipe development

  • Obey the regulatory affairs
  • Difficulties in maintaining the recipe taste
  • Pressures to give an efficient product
  • Duration in developing a TD recipe

Valuables merchandise levers in TDRD

  • Development in innovations
  • Increase the proximity of the consumer
  • Sustainable development
  • Optimizes the cost of the product
  • High efficiency in a product
  • Management in security issues
  • Community extension
  • Enables collaboration

TDRD key functions

  • Gives a detailed view of the product
  • Understand the complexations of a product
  • Setting a cost for every product
  • Formulating the raw materials
  • Providing a structural formula for production
  • Calculating every parameter according to their specifications
  • Altering the recipe for the amount required
  • Find more inspirational recipes to satisfy the primary audiences.

Overcome the challenges

  1. Meeting the market needs with the shareholders:
    • Compare the nutrients used in your recipes and the benefits of consuming your product.
    • Showcase real-time impacts about your product.
    • Provide specification about your product in a brief
    • Sort all the ingredients used on each product and provide a formula to address market demands.
  2. Improve the efficient development of your product
    • Give a layout to the food product development companies so that they will get sufficient information
    • Elaborate the mechanism of your work to obtain the right quality product
    • Adjust the ingredients according to the requirements
    • Work on it face the knock-on challenges during development
    • Formulate between different recipes that have the same targets at different stages in trial phases.
  3. Securing product acceptance
    • Declare the acceptance rules and warnings during the production process that uses specific ingredients/chemicals to avoid risks.
    • Provide relevant information about specific requirements needed.
  4. Adjusting the product cost
    • Food industries and food development companies should help the developers to understand the cost targets and raw material usage.
    • Show modifications in the components if some amount of ingredients are in excess


These factors mentioned will determine the reach of your product to the targeted audiences. The food product companies and the recipe developing services should verify all the parameters during the formulation of the product. Food research lab explains to understand the marketing strategies in a better way than any other blogs.


  1. Buchert, T., Halstenberg, F. A., Bonvoisin, J., Lindow, K., & Stark, R. (2017). Target-driven selection and scheduling of methods for sustainable product development. Journal of cleaner production161, 403-421.
  2. Buchert T., Pförtner A., Stark R. (2017) Target-Driven Sustainable Product Development. In: Stark R., Seliger G., Bonvoisin J. (eds) Sustainable Manufacturing. Sustainable Production, Life Cycle Engineering and Management. Springer, Cham. https://doi.org/10.1007/978-3-319-48514-0_9
  3. Geras, A., Smith, M., & Miller, J. (2004, September). A prototype empirical evaluation of test-driven development. 10th International Symposium on Software Metrics, 2004. Proceedings. (pp. 405-416). IEEE.

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