Why Choose Guires's FRL as Your Food Product Development (FPD) Consultant and Partner?

There are several options in almost every product area in today’s market, and the difficulty is in coming up with unique items that stand out and connect with customers. Guires Food Research Lab (FRL) takes a holistic approach to creating food and beverage products. We define, demographically target, and build effective goods through a sequential process for category selection and comprehension. The client can visit the lab to learn the process. We offer unlimited rounds of revisions to ensure customer satisfaction. The final product prototype, along with the documentation process, including the video (through email), will be shipped to the client, and in case the client is not satisfied with the video, a food technology consultant will visit the place for the product demo at the client’s costs.

What are the different forms that you deliver the Food Product Formulations?

The food industry is witnessing a new form of consumption. Keeping that in mind, we can formulate the products in the form of ready-to-eat, ready-to-drink, ready-to-mix, ready-to-serve, and ready-to-cook food products. We use ingredients that offer an added value to the development and improve its indulgence and sustainability in terms of its functional ingredients, plant-based food dyes, and natural preservatives with a clean label.

What are the sectors Food Research Lab cover?

We cover a wide range of sectors such as soups, sauces and dips, chips, tortillas, dry beverage powder, plant-based products, masalas, puddings, instant mixes and many more.

How is sensory testing been carried out?

Our sensory examination leads to the precise formulation and recipe recommendations. We develop data-driven design models based on sensory research and customer insights. The fact-based design methodology used by Guires reduces risk and gives our clients market confidence while cutting development time in half. With our dedicated sensory lab facility, our team takes satisfaction in creating and optimizing successful products in the marketplace, generating a favourable return on investment, and developing brand advocates.

Soft Drink Industry

We help our clients develop soft drinks that help quench consumers’ thirst

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Soft Drink Industry

Soft Drink Industry

The soft drink segment is expected to grow annually by 5.35% (CAGR 2022-2026), with an average volume per person in the segment is expected to 47.97 L (2022). The key factors driving this market growth are product innovations and strengthening distribution networks and collaboration. The soft drink segment is further categorized into carbonated soft drinks, energy and sports drinks and non-carbonated soft drinks, while carbonated soft drinks accounted for the largest market share. Next is the craft soft drinks (high-end natural products, unique flavors and packaging) have been a dominant one amongst millennials because of their high affinity for trying new products.
Guires food research lab, our food formulation scientists, formulate innovative soft drink food products targeting all segments with new flavours and innovative ingredients. With our dedicated contract R&D lab, you can trial new varieties and roll our new formulations, which stretch from goodness all the way through to indulgence, and at the same time from budget to premium and personalization, along with naturalness through to functional benefits. We offer a wide range of products, including sparkling drinks, hydration, sports drinks, coffee and tea, nutrition, juices, milk and plant-based beverages.
Guires scientific food & nutraceutical expertise partners to create winning products that meet the above requirements.

Guires FRL can be the right fit for your Soft Drink Industry because we.

We build our prototype with the use of real, clean, fresh and authentic ingredients (such as free from an allergen, no pesticide/chemicals/toxins, non-GMO, organic, vegetarian, gluten-free, and minimally processed) without compromising on sensory appeal.
No complex labelling of disgusting ingredients in the formulation. We offer clean labelling with maximum transparency around any health claims by replacing fewer desirable ingredients with label-friendly ingredients.
Our prototype meets your sensory within the sphere of physical and scientific possibility by using a unique combination of ingredients without negatively affecting their colour, taste, texture and shelf life.
Our prototype meets your sensory within the sphere of physical and scientific possibility by using a unique combination of ingredients (e.g. hydrocolloids, lecithin, pectin, pea protein) .
A prototype that meets the regulatory requirement that governs food processing, including those established by the local and international regulations (e.g., FDA, EU regulations )
An evidence-based prototype that specifically meets the targeted consumer base's nutritional requirements as per the recommended dietary allowances. This includes reduced sugar content (e.g. use of Stevia and erythritol) and low calories with added functional benefits.
Functional and Health claims as per the regulatory norms (e.g., no added artificial colours or flavors, and low in sugar)
A prototype that focuses on the specific needs of patients with diabetes, metabolic syndrome, CVD, obesity and many more.

We develop organic or conventional-based soft drinks products keeping the standard recipe formula, but we revamp the ingredients and flavours. We use fresh and clean ingredients and new exotic flavours that are 100% natural as preferred by today’s consumers. Our prototype ensures green, clean, plant-based, vegan-friendly, additive-free and minimally processed as per the requirements set by your marketing and R&D team.

Our team also add nutritional and health benefits to the product for people concerned about their health and wellness. We can come up with natural energy drinks, BCAA & EAA Fortified beverages, functional juice shots, vitality drinks and near water, and reduced-calorie beverages. For instance, we replace sugar with natural alternative sweeteners, cold-pressed juices, and fortifications at the same retaining its natural flavors. We can formulate soft drinks with a wide range of flavours such as orange-vanilla, blueberry acai, strawberry guava flavours, and salt-and-sweety or sweet and savoury flavours (e.g., Fanta’s Salted Watermelon). We source both plant and animal-based ingredients to formulate soft drink juices . Depending on the type of application, we research and incorporate different types of flavours and sugar alternatives, add dietary fibre, and modify its structure and textural property through different processing methods.