Why Choose Guires's FRL as Your Food Product Development (FPD) Consultant and Partner?

There are several options in almost every product area in today’s market, and the difficulty is in coming up with unique items that stand out and connect with customers. Guires Food Research Lab (FRL) takes a holistic approach to creating food and beverage products. We define, demographically target, and build effective goods through a sequential process for category selection and comprehension. The client can visit the lab to learn the process. We offer unlimited rounds of revisions to ensure customer satisfaction. The final product prototype, along with the documentation process, including the video (through email), will be shipped to the client, and in case the client is not satisfied with the video, a food technology consultant will visit the place for the product demo at the client’s costs.

What are the different forms that you deliver the Food Product Formulations?

The food industry is witnessing a new form of consumption. Keeping that in mind, we can formulate the products in the form of ready-to-eat, ready-to-drink, ready-to-mix, ready-to-serve, and ready-to-cook food products. We use ingredients that offer an added value to the development and improve its indulgence and sustainability in terms of its functional ingredients, plant-based food dyes, and natural preservatives with a clean label.

What are the sectors Food Research Lab cover?

We cover a wide range of sectors such as soups, sauces and dips, chips, tortillas, dry beverage powder, plant-based products, masalas, puddings, instant mixes and many more.

How is sensory testing been carried out?

Our sensory examination leads to the precise formulation and recipe recommendations. We develop data-driven design models based on sensory research and customer insights. The fact-based design methodology used by Guires reduces risk and gives our clients market confidence while cutting development time in half. With our dedicated sensory lab facility, our team takes satisfaction in creating and optimizing successful products in the marketplace, generating a favourable return on investment, and developing brand advocates.

Nutrition Intelligence

Nutrients are our priority while developing a product to meet consumer needs, contributing to our clients’ success

Nutrition Intelligence

Build A Nutritional Strategy For Your Food Products.

Consumers are inclined towards health and wellness more than ever, and their preferences include more healthy foods with functionally rich ingredients. Unlike before, consumers prefer nutritionally qualified products to food products that possess attention through propaganda. Therefore, food companies have become indispensable to embody a nutrition intelligence strategy that rivets consumer attention. Companies need to tend to demands such as organic, free-from, natural, clean-label and sustainable food or beverage products.
Food Research Lab assists you to scale nutritional intelligence by quantifying the most vital component in a food product: nutrients. Our approach aims to fill a major gap in new food product development in helping clients develop and launch food products using our nutritional intelligence service. We can help you manufacture food products with high anti-oxidants, low sugar, no trans-fat, etc., through food nutrition research.

Guires Food Research Lab can be the right fit for your Nutrition Intelligence .

Our method allows you to increase the organoleptic aspects of the food products and the nutritional worth of the ingredients after development, all while staying within your specifications. We provide nutritional intelligence support by gathering and testing nutritional density in your food product using modern scientific processes such as:

Pilot Plant Trial
Food Nutritional Analysis
Analytical Chemistry
Machine Learning

Our dataset is far larger and more reliable than anything currently available, and it more properly depicts the nutritional value of food purchased and consumed. Food Research Lab aims to create the world’s largest and most up-to-date nutrition reference through our nutrition intelligence service.

Does your product provide the right type of nutrition for children?
How healthy is your food product compared to your competitors?
Is your product rich in Vitamins or Anti-oxidants, or any other nutrient?
How well does your product satisfy your nutritional guidelines?

Food Research Lab helps you answer these questions with our nutrition intelligence service and nutrition analysis consulting. Addressing these kinds of questions/topics help you in identifying and even forecasting market peculiarities, allowing your food company to adapt offers to satisfy consumers’ taste and value expectations better and have a competitive advantage.