Why Choose Guires's FRL as Your Food Product Development (FPD) Consultant and Partner?

There are several options in almost every product area in today’s market, and the difficulty is in coming up with unique items that stand out and connect with customers. Guires Food Research Lab (FRL) takes a holistic approach to creating food and beverage products. We define, demographically target, and build effective goods through a sequential process for category selection and comprehension. The client can visit the lab to learn the process. We offer unlimited rounds of revisions to ensure customer satisfaction. The final product prototype, along with the documentation process, including the video (through email), will be shipped to the client, and in case the client is not satisfied with the video, a food technology consultant will visit the place for the product demo at the client’s costs.

What are the different forms that you deliver the Food Product Formulations?

The food industry is witnessing a new form of consumption. Keeping that in mind, we can formulate the products in the form of ready-to-eat, ready-to-drink, ready-to-mix, ready-to-serve, and ready-to-cook food products. We use ingredients that offer an added value to the development and improve its indulgence and sustainability in terms of its functional ingredients, plant-based food dyes, and natural preservatives with a clean label.

What are the sectors Food Research Lab cover?

We cover a wide range of sectors such as soups, sauces and dips, chips, tortillas, dry beverage powder, plant-based products, masalas, puddings, instant mixes and many more.

How is sensory testing been carried out?

Our sensory examination leads to the precise formulation and recipe recommendations. We develop data-driven design models based on sensory research and customer insights. The fact-based design methodology used by Guires reduces risk and gives our clients market confidence while cutting development time in half. With our dedicated sensory lab facility, our team takes satisfaction in creating and optimizing successful products in the marketplace, generating a favourable return on investment, and developing brand advocates.

Prototype development and sensory testing

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Prototype development and sensory testing

What is Food Prototype Development?

Food product development is a complex process that requires careful planning, research, and testing to ensure that the final product meets the stated requirements and is appealing to consumers. One critical component of this process is food prototype development and sensory testing. This post will discuss the importance of food prototype development and sensory testing in food product development.

Food prototype development involves creating a sample of the final product that closely resembles the desired product in appearance, taste, texture, and aroma. The prototype evaluates the product’s feasibility, quality, and acceptability to consumers. Developing a food prototype involves selecting appropriate ingredients, cooking methods, and packaging options that meet the desired product specifications.

Why is Food Prototype Development Important?

Food prototype development is essential for several reasons. Firstly, it allows food product developers to assess the feasibility of the final product before investing significant resources in the development process. This reduces the risk of developing products not viable in the market due to quality, production, or cost issues.

Secondly, food prototype development enables developers to evaluate the product’s sensory properties. Sensory properties refer to the product’s appearance, taste, aroma, and texture, which influence consumer acceptance. Thirdly, by creating a prototype, developers can evaluate the product’s sensory properties and make necessary adjustments to meet consumer preferences.

Lastly, food prototype development helps in identifying potential food safety issues. Food products are subject to a range of regulations and standards, and a prototype enables developers to identify any potential risks that could lead to foodborne illnesses.

Here are a few reasons why food prototype development is critical in food product development:

1. Refining the Recipe

Creating a food prototype allows you to refine the recipe and make necessary adjustments before moving forward with full-scale production. Through testing, you can determine the ideal ratio of ingredients, the optimal cooking time, and the best cooking method to ensure consistent quality and flavour.

2. Identifying Potential Issues

A food prototype can help you identify any issues with the recipe, such as texture, flavour, or appearance. Early identification of these issues allows you to make necessary changes and adjustments to ensure that the final product meets the desired quality and taste.

3. Cost Savings

Developing a food prototype is a cost-effective way to test a product idea before investing significant resources into full-scale production. It allows you to identify issues and make necessary changes, saving you money in the long run.

What is Sensory Testing?

Sensory testing involves evaluating the sensory properties of a food product through a controlled evaluation process. Sensory testing can be conducted at different stages of food product development, including during the prototype and final product development.

Why is Sensory Testing Important?

Sensory testing is crucial in food product development for several reasons. Firstly, it enables food product developers to evaluate the product’s sensory properties and make necessary adjustments to meet consumer preferences. This ensures that the final product meets the desired sensory characteristics and is acceptable to the target consumers.