UK juice, smoothie and functional drink brands face a real trade-off. Heat has decades of safe use behind it, but it can dull flavour, fade colour and reduce heat-sensitive vitamins. High pressure processing (HPP) treats the product with pressure instead, at chilled or mild temperatures. In the trade it is sometimes called “cold pasteurisation”; that is shorthand, not a legal or technical definition.
The HPP vs pasteurisation question is therefore not which process is stronger on paper. It is which one gives a validated kill step for your recipe, at a quality and cost the product can carry. That decision belongs at the start of beverage development, because acidity, sugar, solids and the pack all change how each process performs. Our functional beverage formulation guide sets out the target-profile work that comes first.
This article reads one named source in detail: the European Food Safety Authority’s 2022 scientific opinion on the efficacy and safety of HPP[1]. It is a broad regulatory-science assessment of HPP, and it sets HPP directly against legal thermal pasteurisation conditions. Two peer-reviewed reviews on juice quality[3][4] and one on pathogen resistance in juices[7] are read beside it.
The European Commission asked EFSA’s Panel on Biological Hazards (BIOHAZ) whether HPP is effective and safe, and whether it could stand in for pasteurisation in specific cases. The opinion was adopted on 26 January 2022 and published in the EFSA Journal (question EFSA-Q-2020-00380, 195 pages)[1]. It is a scientific risk assessment, not a clinical or factory trial: the Panel combined systematic literature searches, predictive modelling and a questionnaire to industry and regulators.
| Element | What EFSA did |
|---|---|
| Scope | HPP as a non-thermal treatment, with product temperature below 45 °C during treatment. High-pressure homogenisation, multi-pulsed HPP and heat-assisted HPP were excluded. |
| Question 1 (ToR1) | Which foods are treated and under what conditions; which food and process factors change efficacy; whether HPP adds microbiological or chemical risks compared with untreated food or routine treatments such as pasteurisation. |
| Question 2 (ToR2) | Minimum pressure/time conditions for raw milk and colostrum to match thermal pasteurisation, possible verification indicators, and a comparative exposure model of HPP, raw, pasteurised and UHT milk. |
| Question 3 (ToR3) | Minimum conditions to reduce Listeria monocytogenes in ready-to-eat foods linked to listeriosis. |
| Thermal reference | EU legal milk pasteurisation: at least 72 °C for 15 s, at least 63 °C for 30 min, or an equivalent combination. |
| Evidence base | Literature searches; a questionnaire sent on 24 November 2020, answered by 19 competent authorities from 13 Member States and Switzerland, 23 establishments using HPP and two equipment providers. |
Juices were not a separate question, but they run through the evidence. Industry respondents ranked acidic fruit and vegetable juices among the foods where HPP matters most, and the Panel noted that fruit and vegetable drinks are usually treated at 400 to 600 MPa for a few seconds to 5 minutes, at refrigerated or room temperature[1].
The opinion’s headline numbers are below. The direct comparison with heat comes from the milk question, because that is where EU law defines a pasteurisation standard to compare against[1].
| Finding | Result reported by EFSA |
|---|---|
| Industrial HPP conditions | 400 to 600 MPa, holding times commonly 1.5 to 6 min; 600 MPa is the practical commercial upper limit. |
| What drives efficacy | Food: water activity and pH. Process: pressure and holding time. Organism: type, strain and physiological state. Validation in the real food is needed. |
| Spores | Non-thermal HPP does not inactivate bacterial spores; only vegetative organisms were assessed. |
| Legal thermal milk pasteurisation | Expected to give more than 10 log10 reductions of STEC, L. monocytogenes, Salmonella, S. aureus and Campylobacter. |
| HPP vs that standard | HPP cannot achieve log reductions equivalent to legal thermal pasteurisation of milk. |
| Performance criteria (5 to 8 log10) | Pressure/time combinations can meet them. The most stringent industrial condition, 600 MPa for 6 min, meets them for all assessed pathogens except S. aureus, where it gives about 6 log10; 8 log10 needs, for example, 600 MPa for 8 min, 550 MPa for 10 min or 500 MPa for 15 min. |
| UHT comparison | Even 600 MPa for 6 min gives fewer log reductions than UHT milk (taken as 12 log10), except for Campylobacter. |
| Verification | Alkaline phosphatase, the routine check for thermal pasteurisation, is relatively pressure-resistant; no indicator could be proposed to verify HPP at industrial conditions. |
| Safety of HPP itself | 99 to 100% certain that HPP adds no microbial food safety concern compared with routine treatments; more than 95% certain that the mycotoxins and process contaminants assessed are not an increased concern. |
Two points matter for drinks. First, “HPP is as good as pasteurisation” is not what EFSA found. HPP can meet a defined performance criterion, such as a 5-log reduction, when the pressure and time are set for the target organism and food, but it does not reproduce the margin that a legal milk pasteurisation delivers. Second, HPP leaves spores alive, so an HPP drink relies on acidity and chilled storage to keep spore-formers from growing[1].
A 5-log reduction means a 100,000-fold fall in viable cells (99.999%). For comparison, US juice HACCP rules require juice processors to achieve at least a 5-log reduction in the most resistant pathogen of public health significance likely to occur in the juice[9]; this matters for UK brands that also export to the US. We have not found an equivalent juice-specific log rule in Great Britain; food business operators must instead run HACCP-based procedures and validate their own critical limits[8].
The FSA’s MyHACCP guidance lists Salmonella, Listeria monocytogenes and pathogenic E. coli as the main concerns for fruit and fruit juices, especially unpasteurised products, and notes that low pH combined with chilled storage helps control them[6]. HPP fits that picture: it targets vegetative pathogens, and acidity and cold storage do the rest.
Recipe matters more than the process name. A 2023 review of barotolerance in juices found large differences in pressure resistance between strains of E. coli, Salmonella and L. monocytogenes, influenced by pH and soluble solids, and argued that validation studies must choose challenge organisms and conditions that reflect the actual juice[7]. A treatment validated on a high-acid orange juice cannot be assumed to work on a lower-acid green juice or a high-Brix smoothie.
Heat has its own failure mode: it is only as good as its control. In November 2019 an outbreak of STEC O157:H7 in South Yorkshire was traced to pasteurised milk from a local dairy that failed the phosphatase test; a damaged seal on the pasteuriser’s flow diversion valve had let raw milk contaminate the product. There were 21 confirmed cases, 12 people were treated in hospital and three developed haemolytic uraemic syndrome[2]. That was milk, not juice, but the lesson transfers: validate the kill step, monitor it continuously and verify it at release. Automated in-process monitoring is one way to do that on liquid lines[5].
The case for HPP rests on quality. A 2025 review of HPP in juices, smoothies and purées reports better retention of micronutrients, functional components and natural colour than thermal processing, but notes that HPP affects plant enzymes indirectly and can leave enzymes active that cause off-flavours and browning, so hurdles such as low pH or cold storage are often needed[3]. A 2024 review of high hydrostatic pressure and food composition reaches similar conclusions on nutrients[10].
A narrative review of sensory studies on HPP fruit juices and smoothies published between 1995 and 2021 found that most concluded HPP combined with low-temperature storage preserved sensory properties better than thermal processing, giving “fresh-like” quality. The authors also warn that most studies used very small panels and sometimes mismatched methods and assessors, so the evidence is weaker than the headline suggests[4]. For a brand, the practical step is to test its own product with its own consumers. Our sensory research and analytics team can design that test.
Vitamin C is the marker most brands track, because it is sensitive to heat and oxygen. Retention after processing depends on dissolved oxygen, pack and storage temperature as well as the process, so any “more vitamins than pasteurised juice” claim needs your own day-0 and end-of-life data, not a literature figure.
Keeping time is where the two processes part commercially. Because HPP leaves spores and some enzymes active, HPP drinks are sold chilled with a date set by a shelf-life study on the real recipe and pack; see our guide to real-time and accelerated shelf-life testing. Heat can give ambient stability when combined with hot fill or aseptic packing, which the next article in this series compares.
| Factor | HPP | Thermal pasteurisation |
|---|---|---|
| Kill step | 400 to 600 MPa, usually 1.5 to 6 min, product below 45 °C[1] | Time and temperature in a heat exchanger or in the pack |
| Spores | Not inactivated; relies on pH and chilling[1] | Pasteurisation does not sterilise either; sterilisation or UHT needed for low-acid ambient drinks |
| Margin against vegetative pathogens | Meets 5 to 8 log criteria if set for the organism; lower than legal milk pasteurisation[1] | More than 10 log for most milk pathogens at legal conditions[1] |
| Verification | No accepted product indicator; relies on validated process records[1] | Process records; phosphatase test for milk |
| Quality | Generally better colour, nutrient and fresh-flavour retention[3][4] | Greater heat load on flavour and vitamins |
| Pack | In-pack HPP needs flexible, compressible packs such as PET; in-bulk HPP followed by aseptic or ultra-clean filling allows rigid packs[1] | Packs suited to the fill temperature |
| Storage | Chilled | Chilled, or ambient with hot fill or aseptic packing |
On cost, HPP needs a dedicated pressure vessel and is usually a batch process, whereas many beverage co-packers already run heat exchangers. We have not found a published, sourced cost comparison for UK drinks, so treat any per-litre figure you are quoted as supplier-specific.
Our own lab log on a cold-pressed juice prototype describes how thermal options (LTLT, HTST and UHT) were evaluated for shelf life, nutrients and sensory quality before a route was chosen.
HPP vs pasteurisation is a decision about validated safety first, then quality, shelf life and cost for your specific drink. EFSA’s 2022 opinion shows that HPP at 400 to 600 MPa is effective against vegetative pathogens and adds no new safety concerns, but it does not kill spores, cannot match the log reductions of legal milk pasteurisation, and has no accepted verification indicator. The reviews favour HPP for fresh-like quality; heat remains the route to ambient stability. Shortlist a route on that evidence, then prove it on your own recipe with challenge, shelf-life and consumer data.
Food Research Lab’s beverages manufacturing team helps UK brands choose and prove a process route before they commit to a co-packer. We compare HPP, pasteurisation and filling options against your recipe, pack and shelf-life target, plan the validation, and run pilot batches. We work from Chennai, India: pilot runs take place at our pilot facility, and commercial production is arranged with our network of third-party manufacturers. Challenge testing, microbiology and shelf-life testing are run or arranged through accredited partner laboratories.
Our new food product development service develops the recipe around the chosen process, our sensory research and analytics team tests whether consumers notice the quality difference, and our regulatory and scientific research team reviews process and label wording for the UK. You can also contact us with your product brief.
Neither is better for every drink. HPP generally keeps more fresh flavour, colour and heat-sensitive nutrients, but it does not kill spores and needs chilled storage. Heat pasteurisation gives a larger safety margin against vegetative pathogens and, with hot fill or aseptic packing, can give ambient shelf life. Product, pack and positioning decide.
Not to the same margin. EFSA found HPP can meet 5 to 8 log reduction criteria for most vegetative pathogens when pressure and time are set correctly, but it cannot match the log reductions of legal milk pasteurisation, and it does not inactivate bacterial spores. Acidity and chilled storage stay part of the safety design.
EFSA reports that industry most often uses 400 to 600 MPa, with holding times of about 1.5 to 6 minutes, and that fruit and vegetable drinks are usually treated in that pressure range for a few seconds to 5 minutes at refrigerated or room temperature. The exact conditions must be validated for each recipe and pack.
Reviews of HPP juices and smoothies report better retention of vitamins, colour and fresh-like flavour than thermal processing. Retention still depends on dissolved oxygen, pack and storage temperature, and some enzymes survive HPP and can cause browning or off-flavours. Any nutrient claim should rest on your own day-0 and end-of-shelf-life data.
We have found no HPP-specific rule in GB food law; the general hygiene rules apply: the business must run HACCP-based procedures and validate its critical limits. EFSA judged it 99 to 100% certain that HPP adds no microbial safety concern compared with routine treatments, provided the process is validated for the specific juice.
HPP juice is sold chilled because spores and some enzymes survive the process. Its date is set by a shelf-life study on the specific recipe, pack and storage temperature, so there is no single figure that fits every drink. It usually lasts longer than untreated raw juice but less than ambient, heat-treated drinks.